Schedule your sendings & follow up mails

• Determine target groups for your campaigns
• Choose day and time when you want to send your e-mail
• Choose follow up mails and timing for next sending
• Follow-up triggers based on behaviour

One-to-one marketing with triggers on personal level

• Contacts receive targeted follow-up emails based on shown interest
• Tune your content on the stage of the lead lifecycle
• Triggers at detailed level
• Define unlimited conditions
• Define rules for contacts reacting or not reacting

Workflows do the work for you

• Define workflows for different audiences
• Merge workflows and build series of different programs
• Digitize your marketing planning process
• Manage follow up to close more deals

Lead development management provides insight into ROI

• Follow the lead development process with dashboards
• Optimize where necessary
• Real-time reports and overviews
• Direct insight into results and ROI

The impact of marketing automation on the lead lifecycle stages

• Lead development: follow-up with clever campaigns
• Sales management: get more qualified "sales ready" leads